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Templates/Delivery

Stakeholder Map Template

Map stakeholders and their interests for complex engagements.

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Stakeholder Map

Project: [Project Name] Client: [Client Name] Created: [Date] Updated: [Date]


Stakeholder Overview

Power/Interest Grid

                    INTEREST IN PROJECT
                    Low                 High
              ┌────────────────┬────────────────┐
         High │    KEEP        │    MANAGE      │
              │  SATISFIED     │    CLOSELY     │
   POWER      │                │                │
              │  [Names]       │  [Names]       │
              ├────────────────┼────────────────┤
         Low  │    MONITOR     │    KEEP        │
              │   (minimal     │   INFORMED     │
              │    effort)     │                │
              │  [Names]       │  [Names]       │
              └────────────────┴────────────────┘

Key Stakeholders

Decision Makers

[Name 1]

Field Details
Title [Title]
Role in Project Executive Sponsor
Power High
Interest High
Attitude Supporter / Neutral / Skeptic
Concerns [What they worry about]
Success Criteria [What they need to see]
Communication [How/when to engage]
Our Champion? Yes / No / Potential

Notes: [Any relevant context]


[Name 2]

Field Details
Title [Title]
Role in Project Budget Owner
Power High
Interest Medium
Attitude Supporter / Neutral / Skeptic
Concerns [What they worry about]
Success Criteria [What they need to see]
Communication [How/when to engage]
Our Champion? Yes / No / Potential

Notes: [Any relevant context]


Influencers

[Name 3]

Field Details
Title [Title]
Role in Project Technical Authority
Power Medium
Interest High
Attitude Supporter / Neutral / Skeptic
Concerns [What they worry about]
Success Criteria [What they need to see]
Communication [How/when to engage]

Notes: [Any relevant context]


Day-to-Day Contacts

[Name 4]

Field Details
Title [Title]
Role in Project Project Lead
Power Medium
Interest High
Attitude Supporter / Neutral / Skeptic
Concerns [What they worry about]
Success Criteria [What they need to see]
Communication [How/when to engage]

Notes: [Any relevant context]


Stakeholder Dynamics

Relationships

[Name A] ───reports to──→ [Name B]
    │
    └──influences──→ [Name C]

[Name D] ←──conflict──→ [Name E]

Political Landscape

Alliances:

  • [Names] tend to align on [topic]

Tensions:

  • [Name] and [Name] have different views on [topic]

Hidden Influencers:

  • [Name] has more influence than title suggests because [reason]

Engagement Strategy

By Stakeholder Type

Type Strategy Frequency
Manage Closely (High power, high interest) Regular 1:1, involve in decisions Weekly+
Keep Satisfied (High power, low interest) Keep informed, no surprises Bi-weekly
Keep Informed (Low power, high interest) Regular updates, listen to input Weekly
Monitor (Low power, low interest) Minimal, general updates Monthly

Key Relationships to Build

Stakeholder Current State Target State Actions
[Name] Neutral Champion [Specific actions]
[Name] Skeptic Neutral [Specific actions]

Potential Blockers

Stakeholder Risk Mitigation
[Name] May resist [what] [How to address]

Communication Plan

By Stakeholder

Stakeholder Channel Frequency Owner Content
[Name] 1:1 meeting Weekly [Our person] Progress, decisions
[Name] Email update Weekly [Our person] Status summary
[Name] Steering committee Bi-weekly [Our person] Executive summary

Key Messages by Audience

Executives:

  • [Message 1]
  • [Message 2]

Technical team:

  • [Message 1]
  • [Message 2]

End users:

  • [Message 1]
  • [Message 2]

Review Log

Date Changes Implications
[Date] [What changed] [How it affects our approach]